"How to Sell" for Authors

Authors must market and sell our books, but no one teaches us how to SELL! Learn universal selling techniques professionals use and apply them to selling your book! 14 modules - each with a 1- to 5-minute video plus handout with homework.

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Course curriculum

1
Introduction
- "How to Sell" for Authors - Read this first! FREE PREVIEW
- HTSFA Video 1 - Introduction
- HTSFA Module 1 - Print this Course Outline
2
The Problem & the Solution
- HTSFA Video 2 - The Problem & the Solution
- HTSFA Module 2 - Print these Resources
3
3 Things that Sell
- HTSFA Video 3 - 3 Things That Sell
- HTSFA Module 3 - Print this Handout: 3 Things that Sell
4
What Sells #1
- HTSFA Video 4 - Fill A Need
- HTSFA Module 4 - Print this Handout: Fill a Need
5
What Sells #2
- HTSFA Video 5- Solve A Problem
- HTSFA Module 5 - Print this Handout: Solve a Problem
6
What Sells #3
- HTSFA Video 6 - Help Your Reader Obtain a Desirable Thing
- HTSFA Module 6 - Print this Handout: Help Your Reader Obtain a Desirable Thing
7
Key Words
- HTSFA Video 7 - Key Words
- HTSFA Module 7 - Print this Handout: Key Words
8
Learning from Magazines, Newspapers, and Junk Mail
- HTSFA Video 8 - Learning from Magazines, Newspapers, and Junk Mail
- HTSFA Module 8 - Print this Handout: Learning from Magazines, Newspapers, and Junk Mail
9
Learning from Radio & Television
- HTSFA Video 9 - Learning from Radio & Television
- HTSFA Module 9 - Print this Handout: Learning from Radio & Television
10
Write Short Copy for Your Book
- HTSFA Video 10 - Write Short Copy for Your Book
- HTSFA Module 10 - Print this Handout: Write Short Copy for Your Book
11
Write a Short Paragraph and Ad Copy for Your Book
- HTSFA Video 11 - Write a Short Paragraph and Ad Copy for Your Book
- HTSFA Module 11 - Print this Handout: Write a Short Paragraph and Ad Copy for Your Book
12
Write Back-Cover Copy for Your Book
- HTSFA Video 12 - Print this Handout: Write Back-Cover Copy for Your Book
- HTSFA Module 12 - Print this Handout: Write Back-Cover Copy for Your Book
13
Write an Advertorial Article Excerpting from Your Book & a Landing Page
- HTSFA Video 13 - Write an Advertorial Article Excerpting from Your Book & a Landing Page
- HTSFA Module 13 - Print this Handout: Write an Advertorial Article Excerpting from Your Book & a Landing Page
14
Conclusion and Next Steps
- HTSFA Video 14 - Conclusion and Next Steps
- HTSFA Module 14 - Print this Handout: Conclusion and Next Steps